22 Beresford Street
Mascot NSW 2020

The Property
Group by AKU

The Property Group by AKU is a multi award-winning real estate agency providing buying, selling, renting, management and investment tips to their clients.

The brief was to come up with a contemporary brand identity, that was both minimal and sophisticated, much like the premium properties they help their clients buy and sell. The logomark was designed using a combination of refined sans-serif typography, heavy geometric shapes for the ‘AKU’ acronym and a monochrome palette, to give the logo a highly architectural, contemporary feel. We intentionally kept the style of the logo minimalistic to allow for effective application to various marketing collateral items such as signboards, stickers and stationery.


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