An bold entrepreneurial project with next generation thinking
Aspiring to produce the world’s first hemp-based, fully recyclable coffee cup, two eco-conscious sisters approached us for an identity and strategy to build their brand from the ground up. Armed with a name and a great idea, together we created a contemporary, unique logo which matched their innovative concept, optimism and energy. Pairing the new cup-shaped logo icon with bright neon greens visually
defined their vitality and rebellious nature. We developed packaging, communications material and stationery designs, while we eagerly await the research and development of the final product.